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WHAT A DIFFERENCE A DAY MAKES.

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BMW Upgrade Scheme.

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BMW PRICE MATCH AND 24 HOUR COURTESY CAR GUARANTEE.

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The Big Event

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BMW i8 Roadster

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Black Friday Sales Event

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The All New BMW X3 Launch

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Impress with the new BMW Shadow Edition

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BLUE BELL SPONSORSHIP OF WYCHWOOD PARK GOLF CLUB

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The BMW Electric Experience 19-21 May.

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The BMW i3 extended range

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BMW At The Geneva International Motor Show

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BMW At The Geneva International Motor Show

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BMW i8 Protonic Editions

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BMW i8 Protonic Editions

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The New BMW 5 Series Touring, with M Performance Accessories.

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The New BMW 5 Series Touring, with M Performance Accessories.

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Sales Executive Vacancy

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You Can Now Configure & Purchase Online

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The New BMW 4 Series Range, Now Available To Order

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The New BMW 4 Series Range, Now Available To Order.

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The Blue Bell Family Stand

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Blue Bell BMW boosts Alzheimer’s charity cycle ride

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Complaints Procedure

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Where Next?

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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Meet the team

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James Platt

Head of Business
  • Years in the industry 15
  • Department BMW
  • Hobbies Golf

Phil Brown

General Sales Manager
  • Years in the industry 35
  • Department New and Used BMW
  • Hobbies Football and Golf

Mark Bailey

Sales Manager
  • Years in the industry 7
  • Department New and Used
  • Hobbies Football, Golf, Gym, Boxing, UFC and Horse Racing

Tim Seville

Transaction Manager
  • Years in the industry 5
  • Department BMW Sales/Finance
  • Hobbies Socialising and Football

Laura Davies

Local Business Development Manager
  • Years in the industry 8
  • Department Corporate Sales
  • Hobbies Horses and spending time with my daughter

Richard Green

New BMW Sales Executive
  • Years in the industry 23
  • Department New BMW Sales
  • Hobbies Eating curry

Dave Chaplin

New BMW Sales Executive
  • Years in the industry 31
  • Department New BMW Sales
  • Hobbies All kind of sport

Ryan Elliott

New BMW Sales Executive
  • Years in the industry 11
  • Department New BMW Sales
  • Hobbies Cycling and poker

Elliot Brookes

Used BMW Sales Executive
  • Years in the industry 2
  • Department Used BMW Sales
  • Hobbies Socialising and eating out

Greg Bailey

Used BMW Sales Executive
  • Years in the industry 15
  • Department Used BMW Sales
  • Hobbies Music and fitness

Faisal Riaz

New and Used BMW Sales Executive
  • Years in the industry 3
  • Department New and Used BMW Sales
  • Hobbies Music, motorsport and spending time with family

Brogan Phillips

New and Used BMW Sales Executive
  • Years in the industry 5
  • Department New and Used BMW Sales
  • Hobbies Socialising

James Brookes

New and Used BMW Sales Executive
  • Years in the industry 7
  • Department New and Used BMW Sales
  • Hobbies Football and eating out

Deryn Parker

Telephonist/Showroom Host
  • Years in the industry 1
  • Department Reception
  • Hobbies Socialising and keeping fit

Natalie Cooper

Telephonist/Showroom Host
  • Years in the industry 1
  • Department Reception
  • Hobbies Spending time with my family and friends

Stacey Thelwall

Telephonist/Showroom Host
  • Years in the industry 3
  • Department Reception
  • Hobbies Spending time with my family and eating cake!

Rob Owen

Assistant Service Manager
  • Years in the industry 15
  • Department Service
  • Hobbies Playing football

Tony Merenda

Aftersales Executive
  • Years in the industry 27
  • Department Service
  • Hobbies Football and Italian food

Ashley Chesters

Aftersales Executive
  • Years in the industry 2
  • Department Service
  • Hobbies Playing football

Ceri Roberts

Aftersales Executive
  • Years in the industry 3
  • Department Service
  • Hobbies Planes

Lindsay Ogden

Service Booking Advisor
  • Years in the industry 1
  • Department Reception
  • Hobbies Clay pigeon shooting

Scott Turner

Parts Manager
  • Years in the industry 9
  • Department Parts
  • Hobbies Spending time with my family

Alex Jenkinson

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Music and Motosport

Chris Fardoe

Parts Advisor
  • Years in the industry 4
  • Department Parts
  • Hobbies Cars

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

You always deliver what you promise and make dealing with you easy and straightforward.

Service

Every question was answered and dealt with to my entire satisfaction

Service

Good service each time I have been

Service

Start to finish was seamless

Service

Outstanding.

Service

Sorted out problem on the day despite having no appointment

Service

Failed to identify a faulty tyre valve 3 times, which resulted in repeat visits being made causing great inconvenience. Sent away from the dealership, as a lone female, with a fault, despite being assured the fault had been examined and fixed.

Service

A smooth, efficient process and all questions answered quickly and thoughtfully.

Service

Excellent staff

Service

Sorted out a good wash and vac and mot repair work done on the day.

Service

All went well.

Service

Friendly and informative staff

Service

PLS NOTE THAT I RATED MY IT 3.5 but wouldn’t send until I changed the rating to a 5. Overall good apart from james in sales not getting back to me regarding purchasing a car for my husband! Still waiting.

Service

All required work was completed on the day and a loan car was supplied for the duration of the service. All issues related to the car were explained in full.

Service

Very easy process

Service

My car went with a known problem to the garage but nobody picked up on it

Service

Only let down was having to sit in cold reception for an hour.

Service

good follow up

Service

Service and MOT carried out as requested.

Service

Everything was completed as requested and at the agreed price

Service

As per the above, it’s noy just about everything being perfect, it’s about the attitude when things are not perfect, the willingness to listen and resolve - excellent customer service.

Service

Good service. No issues.

Service

Cost of service prevented 5 star score

Service

When arriving at the depot the service team were not at the desks and I was kept waiting for a short time, which I fully understand if they are busy, but no one was to be seen.I pointed out the buffer and said it was behind the seat on the floor

Service

I was greeted and dealt with efficiently and the work was carried out quickly

Service

Fantastic service from blue bell car was picked up and returned, which was superb. Dealership very polite and professional

Service

As above

Service

Firstly, 20 mins to be sat waiting at a service desk for my courtesy car to be found/bought around. Car dropped off at 9:15am. For wheels to be swapped under warranty, for corrosion issue.. Only at 4pm did I get a call about an issue with my tyres!

Service

Staff friendly, attentive and knowledgeable. Showroom very impressive with good range on display. Servicing costs very reasonable. Couldn’t fault Blue Bell Crewe at all.

Service

There time and patience and friendly manner makes you feel at ease, you are never rushed and never forced into anything.

Service

They damaged my car give them due a very nice lady got the damage repaired but on further inspection I found more scratches on the bodywork I feel the service here is getting poorer I have used this place for car purchase and services

Service

Took my X1 in response to a phone call by the garage for an enhancement. We were dealt with by Tony Merenda who has been there since we bought our first Bmw. Spoke to him about a service he advised us to have it done and arranged to have it done. Gre

Service

The service took over 2 hours, I then had a replacement tyre which took 1 hour 15 mins and then they forgot to replace the dust cap. They said they'd sent one but I haven't received it. The tyre pressure was 1.7 bar and I had to inflate it myself.

Service

Everything was dealt with as expected and I was kept informed at all times.

Service

Great people

Service

Very professional service and staff very friendly and attentive

Service

Excellent - car collected and returned on time

Service

They kept me informed at all times about matters relating to the repair on the car

Service

Totally satisfied, service was carried out correctly first time.I chose a wait appointment and the surroundings were comfortable, Tony made sure I had everything I needed and thoroughly explained all that had been done afterwards.

Service

Any issues discussed clearly

Service

Always helpful

Service

I’ve given this answer because I’ve never had a bad visit to Crewe..

Service

The answer to question 1 explains the rationale

Service

Couldn't think of improving the experience

Service

very efficient, plus picked up and dropped off

Service

Long wait to have a damaged tyre replaced, tyre pressures appeared not to have been checked and service interval had not been properly reset.

Service

I assume the update was done, but no way of knowing.However, I asked for a satnav update because a new road - open March 2017 - nearby not showing. Still does not show so either the update was not done properly or BMW programmes are out of date

Service

It wasn’t a service it was a upgrade

Service

Very professional and reliable

Service

Service done ok but my car has a really annoying squeak from the tailgate area. Crewe had the car for 2.5 weeks in Nov & 2 days recently and failed to test drive. They said some trim was missing so couldn't investigate, I removed that piece looking.

Service

Everything done that was promised, to stated timescales

Service

I was advised what repair was needed, and to book in for a full day. I booked the apt, only for the service team to call me and tell me that they needed to order the exact part that I had booked the car in for and that they would need to keep the ca

Service

My only concern is that my rear tyres were worn at 4mm and 5mm and the tyre with 4mm needed replacing. I found this surprising and would have appreciated advice on what steps could be taken to alleviate this issue going forward.

Service

£245 for oil and filter.

Service

Friendly service staff

Service

Service representative was very helpful and thorough, but always find that you have to wait a while before being served. Looks like more staff are required.

Service

Process was efficient and effective. My car was collected and returned from my home which is such an excellent service.

Service

No issues, as usual. I would have given 5 however my registration plate was cracked and at only £15 to fix I would have wanted this doing while the car was serviced; a call or message to ask would have helped rather than now having to return

Service

See previous answer

Service

As above. Customer service generally good and friendly staff. Impossible to judge quality of actual mechanical service. I assume all carried out correctly.

Service

Sarah took time to contact me and explain what was happening with my car. She even arranged for another vehicle me for me which wasn't required as my car was serviced and new parts fitted in good time.

Service

Within less than 2 days my car was repaired

Service

Can't asked for any more than a got of bmw. High standards.

Service

all good

Service

Nothing too much trouble

Service

The service was handled efficiently from the initial notification and booking, through the actual service, and picking up the car where the service was explained, along with future service requirements

Service

Cost of service

Service

Great customer service from staff, efficient and courteous.

Service

Everything good except for establishing collection time after service. I have to travel 30 minutes to get to garage, and couldn't get a call back to say when the car would be ready until very near closing time.

Service

All done as expected

Service

See above

Service

Good value with no unecessary work done.

Service

Our salesman was very high quality again without over-selling.

Sales

Obviously very well managed, from the Dealer Principal down...experience shows...

Sales

This is the sixth time in six years we have dealt with our local dealership. Many thanks to Laura Davies and Richard Green we are treated like family. Nothing is too much trouble.

Sales

Excellent product display and choice available , staff knowledge and support at bluebell, Crewe.

Sales

James Brookes at Blue Bell looked after us extremely well including a tutorial on the car first class service

Sales

everything went smoothly

Sales

Everything ran smoothly as promised.

Sales

one to one handover at a time to suit ourselves, no issues what so ever, Faisal even came in an hour early on a snowy Sunday to ensure smooth handover

Sales

Excellent relationship with sales personnel (especially with Dave Chaplin)

Sales

I was dealt with in a professional manner

Sales

Richard Green at Blue Bell Crewe did a great job in fulfilling my requirements. The vehicle was delivered on time.

Sales

Kept informed by the sales executive

Sales

Extremely helpful, Very approachable and knowledgeable.He was able to answer all the queries and questions that I needed to know whilst deciding on the exact spec before placing my order.

Sales

The whole process was professionally handled

Sales

A good purchasing experience. very helpful and courteous sales staff plus the car was delivered on the date it was promised. The handover was very thorough and patient. As a senior citizen, modern technology can be a lot to take in !!

Sales

Very relaxed process

Sales

This is my 4th 3 series on PCP and see no reason not to continue in the PCP scheme changing my car every three years.

Sales

Excellent e2e experience: show room neat and tidy; always a nice selection of interesting cars to look at; staff cheerful and very helpful. Feel like I'm treated with respect and as a human being rather than walking pound sign

Sales

Professional courteous service

Sales

Helpful without being pushy, product knowledge ,met expectations

Sales

Great service and friendly

Sales

The process was seamless from beginning to end.

Sales

All aspects of the sales journey have been excellent

Sales

Good so far

Sales

Again everything was very smooth and professional

Sales

Nothing was too much trouble, friendly efficient staff. Overall a great experience.